In April 2024, Rawlings opened a flagship retail store at their new headquarters at Westport Plaza outside of St. Louis. They reached out to Tokens & Icons for help in creating custom merchandise for their retail storefront. They requested that the items be crafted from Rawlings bats and balls and feature the Rawlings logo where possible. Tokens produced a collection of sterling silver pendants, baseball bracelets, bottle openers, and watches to meet their request.
Rawlings has been the Official Supplier of MLB Baseballs since 1955.
St. Louis Cardinals Regular Season and 2011 World Series balls were used for this program.
A Rawlings Bat becomes Bottle Openers. We selected a bat with "ball tattoos". When contact is solid, the ink used for the ball graphics transfers to the bat.
Engraving highlights the bat material and model number.